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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">About the role</span></p>
<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">We’re looking for a mid-to-senior freelance SEO specialist to work alongside the Hallam core team 2–3 days per week. We’ve landed a couple of significant new accounts this year and need extra capacity - both to support overall team workload and to provide direct strategic input on a new Key Account.</span></p>
<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">The role is fully remote and ongoing. You’ll be treated as an extension of the team rather than an arm’s-length contractor.</span></p>
<p><br><br></p>
<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">What you’ll do</span></p>
<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">You’ll contribute to SEO strategy and delivery across a range of client accounts, working closely with our core team and providing direct strategic support on a new Key Account. Typical deliverables include:</span></p>
<ul>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Keyword research</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Technical audits</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Internal linking audits</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Content briefing and content strategy</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Entity optimisation</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Meta optimisation</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Link acquisition strategy</span><br></li>
</ul>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">What we’re looking for</span></p>
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<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 18pt; font-weight: 600">Experience</span></p>
<ul>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Mid-to-senior level, with a track record of working inside digital agencies.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Comfortable across all aspects of SEO delivery and strategy - from Technical SEO through to Content (keyword research, content strategy, competitor analysis, AI Search).</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Working knowledge of Digital PR and the impact of backlinks on organic search performance.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Able to report on AI Search and confident in managing AI Search conversations with clients.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Comfortable communicating directly with clients. The Hallam team will always be on calls alongside you - you won’t be left to your own devices.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Strong time management and able to self-manage across multiple workstreams.</span></li>
</ul>
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<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 18pt; font-weight: 600">Tools</span></p>
<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Hands-on experience with: Screaming Frog, Sitebulb, Ahrefs, SparkToro, KeywordTool.io, GA4, Google Search Console, Bing Webmaster Tools, and Looker Studio (Data Studio).</span></p>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">How we work together</span></p>
<ul>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Fully remote. UK time zone strongly preferred.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Day-to-day communication over Slack and email - you’ll need access to both.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">We’ll provide templates for deliverables so work stays consistent with Hallam’s branding.</span></li>
<li><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">The Hallam team will always be there to support client calls and conversations.</span></li>
</ul>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">Commitment and rate</span></p>
<p><span style="color: #231e22; font-family: Inter,sans-serif; font-size: 12pt">Our preference is 2–3 days per week on an ongoing basis. If you aren’t able to commit to at least 2 days per week, please still get in touch and include your proposed day rate for this level of work so we can consider options.</span></p>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">Who you'll work with</span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">You'll work with Hallam's Organic Search team, a small but ambitious team that’s committed to driving Growth for our clients. Weʼre always innovating, pushing boundaries, and working closely together to make work thatʼs thoughtful, scalable, and well-crafted. We take the work seriously, not ourselves, and we care deeply about effective marketing, smooth delivery, and doing great work for our clients.</span></p>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">About Hallam</span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Weʼre not just some self-obsessed agency promising table tennis and unlimited snacks in exchange for your soul. And thatʼs why weʼll always show up with something to say, not just something to sell.</span></p>
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<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">We share a mission to deliver outstanding work with purpose. Weʼre here to do business in a better way: to work hard to do the right things, not only for our clients but our people and the world around us.</span></p>
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<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Work should exist to make life better and we are a great place to work. Hallam has been chosen by its employees as one of the best places to work, and in the top 40 marketing employers in the UK.</span></p>
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<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Youʼll join a team of more than 50 talented digital geeks who love everything from board game nights to agency trips out to a post-work tipple(s).</span></p>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">Whatʼs it like working with Hallam?</span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Youʼll get to work for a progressive agency that is driven by its people and values, not just profit. </span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Weʼll set you off on your personalised freelance onboarding program where youʼll get to know us; your point of contact and the experience team as well as how we do things around here through our proven design operations and processes.</span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">We highly encourage applicants from under-represented ethnic groups and LGBTQ communities. Throughout the recruitment process, we will strive to make interviews as diverse and gender-balanced as possible for impartiality. As long as youʼre qualified, youʼll receive equal consideration for employment regardless of race, religion, colour, gender or disability.</span></p>
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<p><span style="color: rgb(35, 30, 34); font-family: Inter, sans-serif; font-size: 24pt; font-weight: 600">Register your interest</span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">If youʼd like to be considered for freelance user research opportunities with Hallam, please email </span><a href="mailto:dan.mccartney@hallam.co.uk" target="_blank" rel="noopener noreferrer"><span style="font-family: Inter, sans-serif; font-size: 12pt">dan.mccartney@hallam.co.uk</span></a><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt"> with the subject line “Freelance SEO – Registering Interestˮ.</span></p>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">In your email, please include:</span></p>
<ul>
<li><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Your registered company name, if relevant</span></li>
<li><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Your day or hourly rates</span></li>
<li><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">The type of work you can support, including where you feel you do your best work (for example: strategy, topical research, technical audits, Technical SEO, etc.)</span></li>
<li><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Your typical lead time and availability (a rough estimate is absolutely fine)</span></li>
</ul>
<p><span style="color: #1d1c1d; font-family: Inter,sans-serif; font-size: 12pt">Please note: this role is for freelancers and agencies only. Weʼre not working with recruiters for this opportunity.</span></p><br><hr><div class="fabric-5qovnk-root MuiBox-root css-witlqh" data-fabric-component="Flex"><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Location</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Nottingham, Nottingham (Remote)</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Department</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Organic Search</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Employment Type</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Contractor</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Minimum Experience</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Mid-level</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div></div>